CASE STUDY
Case Study Volume 7
1. | Succession Planning in Small Family Business: A Well Planned or No Plan? |
Abdul Halim Abdul Majid, Alagabi Abdghaffar Adedapo & Noor Asma Jamaluddin | |
2. | Corporate Communication Rebranding: A Case Study of SME Bank Berhad |
Rosli Mohammed, Mohd Khairie Ahmad, Mohd Noor Salehhuddin Sharipudin & Jamilah Jamal | |
3. | Neelofa and NH Prima International |
Hartini Ahmad, Rohafiz Sabar, Alminnourliza Noordin, Norzalila Jamaluddin & Nor Hidayah Adnan | |
4. | Pak Tam Café: A Way Forward |
Yaty Sulaiman, Nik Kamariah Nik Mat, Selvan Perumal, Maria Abdul Rahman | |
5. | Slithering Snakes, Creepy Reptiles: Challenges at Perlis Snake and Reptile Farm |
Jasmine Zea Raziah Radha Rashid Radha, Azilah Kasim, Siti Aminah Hasbullah |
Case Study Volume 6
1. | Corporate Social Responsibility Practices In Epic Valley Sdn. Bhd:The Spirit Of A Philantropist |
Hazeline Ayoup, Mohd Diah Hamdan, Fathiyyah Abu Bakar, Amin Ali | |
2. | To Buy or Not To Buy The Equity of Nestle Malaysia Berhad |
Nor Asma Lode, Jamaliah Abdul Majid | |
3. | Managing Dengue In University Campus: UUM’S Experience |
Lim Chee Chee | |
4. | Datasonic: Going Public |
Rasidah Mohd Rashid, Logasvathi Murugiah, Ahmad Hakimi Tajuddin | |
5. | Managing Risk of Hire Purchase Financing at SnF Bank |
Siew Goh Yeok, Nora Azureen Abdul Rahman, Norhafiza Nordin |
Case Study Volume 5
1. | Managing Sustainability of Damai Industries Sdn. Bhd. |
Nor Laili Hassan, Halimah @ Nasibah Ahmad, Md. Suhaimi Md Saleh, Mohamad Sharofi Hj Ismail, Natrah Saad | |
2. | Credit Challenges of Mesra Hotel |
Nora Azureen Abdul Rahman, Norhafiza Nordin | |
3. | Credit Card Usage: Some Useful Lessons |
Logasvathi Murugiah, Rasidah Mohd Rashid | |
4. | The Insurance Claim of a Stolen Power Generator |
Lim Chee Chee, Rodziah Ahmad | |
5. | Recruitment and Retention at 5Ds Enterprise: Aspiring for Betterment |
Abdul Halim Abdul Majid, Noor Asma Jamaluddin, Umair Ahmed |
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6. | Enthusiastic, Persuasive Communication |
Azlina Kamaruddin | |
Case Study Volume 4
1. | Managing Ahmad’s Financial Distress |
Lim Chee Chee | |
2. | Starlight Optical: A New Equilibrium? |
Soon Jan Jan, Siti Aznor Ahmad | |
3. | Managing Risks in SMEs: The Case of MUDIM |
Noor Afza Amran, Halimah @ Nasibah Ahmad, Darwina Ahmad Arshad | |
4. | Innovative Entrepreneur’s Challenges and Success Factors: A Case of Sempoii Oblong |
Mohamad Yusop Mohd Jani, Mohd Sofli Yusof, Muhammad Nasri Md Hussain, Aminurraasyid Yatiban | |
5. | Enhancing Service Quality at AN-NUR Specialist Hospital |
Shahimi Mohtar, Ahmad Shabudin Ariffin, Nazim Baluch |
Case Study Volume 3
1. | Lang Buana Museums: The Dilemma |
Natrah Saad, Halimah @ Nasibah Ahmad, Nor Laili Hassan, Mohd Sharofi Hj. Ismail, Md. Suhaimi Md Salleh |
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2. | Which Health Insurance to Purchase: Regular-Care or Critical-Care? |
Lim Chee Chee |
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3. | A Case Study on Non-Performing Loans: BFN Bank Berhad, Malaysia |
Logasvathi Murugiah, Nor Hayati Ahmad, Hasniza Mohd Taib |
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4. | Development of Partnership on University-Industrial Link (UIL) Success: A Case Study Between STML and Buffalo Park, Langkawi |
Ahmad Shabudin Ariffin, Mohamad Farizal Rajemi, Kamal Ab Hamid, Mohd Azril Ismail |
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5. | The Hygiene Regulations of a University's Canteen: The Shock of a Businessman |
Hapsah S. Mohammad |
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6. | Challenges in Managing Employees at KNOTS Group Cafe |
Hazeline Ayoup, Rohana @ Norliza Yusof, Abdul Halim Abdul Majid |
Case Study Volume 2
1. | Customer Relationship Management for Small Business Entity: A Case of Rosamin Enterprise |
Nor Azila Mohd Noor, Aminuddin Husin & Nik Kamariah Nik Mat | |
2. | Noraini's Cookies: Strategizing for Growth and Sustainability |
Rosliza Mat Zin, Siti Norezam Othman & Salniza Salleh | |
3. | The Mayres Hotel: Achieving Competitive Advantage |
Kui Juan Tiang, Cheng Wei Hin, Filzah Md Isa & Badruddin Abdul Rahman | |
4. | Kolej Teknologi Bistari: The Dwindling Students' Enrollment |
Yaty Sulaiman & Abdul Rahim Othman | |
5. | Transforming SABC: Turning to Knowledge Portal for Information Sharing |
Fadhilah Mat Yamin, Wan Hussain Wan Ishak & Zakirah Othman | |
6. | Sales and Purchase of Physical Gold According to Islamic Muamalat: The JAKIM Perspective |
Mohd Sollehudin Shuib, Muhammad Nasri Md Hussain, Azizi Abu Bakar, Amirul Faiz Osman & Suhaimi Ishak |
Case Study Volume 1
1. | Tadika Bonda: Mother's Great helpers |
Rohaida Abdul Latif, Robiah Abu Bakar, Samihah Saad @ Ismail, Norita Deraman | |
2. | KLIA LCT Commercial Facilities: Battles of Space and revenue Interests |
Rohafiz Sabar, Nizammuddin Zainuddin | |
3. | Era Edar: Succession and Conflicts |
Norashidah Hashim, Norita Deraman, Armanurah Mohamad | |
4. | KUSATEX Finest Textiles Solution: The Sucess Established |
Hasnah Kamardin, Norashidah Hashim, Rohana @ Norliza Yusof, Rozita Arshad | |
5. | MODENAS: Does Adopting ISO 9001 QMS by Suppliers and Vendors Matter? |
Mohd Akhir Hj. Ahmad, Rushami Zien Yusoff | |
6. | Western and Asian Airports: Improved Terminal Design for Optimum Utilisation |
Rohafiz sabar, Nizamuddin Zainuddin |
International Case Study Congress (ICSC) 2024
Raia Hotel & Convention Centre Alor Setar
19-21 August 2024
8th International Case Study Conference (ICSC) 2023
Ibis Hotel Melaka
30 August - 1 September 2023
7th International Case Study Conference (ICSC) 2022
Raia Hotel & Convention Centre Terengganu
13 - 15 September 2022
4th International Case Study Conference (ICSC) 2019
Le' Meridien Hotel, Kota Kinabalu, Sabah
24-26 November 2019
3rd International Case Study Conference (ICSC) 2018
TH Hotel & Convention Centre, Alor Setar, Kedah
11-12 Disember 2018
2nd International Case Study Conference (ICSC) 2017
Adya Hotel, Langkawi, Kedah
30-31 October 2017
2nd National Case Study Conference (NCSC) 2015
Riverside Majestic Hotel, Kuching, Sarawak
6-8 October 2015
International Case Study Conference (ICSC) 2014
Putra World Trade Centre (PWTC) Kuala Lumpur
18-19 August 2014
National Case Study Conference (NCSC) 2013
Le' Meridien Hotel, Kota Kinabalu, Sabah
20-22 June 2013
Please visit: http://cdr.uum.edu.my/